Product Designer
UI/UX
Product Development

DESIGN
user experience
UI/UX
user flows
design system
SaaS design
prototyping
ux research
wireframing
interaction design
information architecture
design thinking
user research

SOFTWARE
Figma
Framer
Miro
HTML/CSS
Illustrator
Javascript(React)
After Effects
Adobe Photoshop

OTHER SKILLS
research
product strategy
data mining
roadmapping
interviews
wearables
sport&fitness science
contextual inquiry
analytical approach
methodical
systematical

Interests
plants
mixed martial arts
gardening
philosophy
design
ai
fitness
augmented reality
nature
fitness
podcasts
Grip
Product Designer
I contributed my expertise to the development of an events matchmaking SaaS platform solution, delivering intuitive features for both mobile and web platforms. As a product designer, I played a role in transforming design elements and components, enhancing the user experience and establishing a robust foundation for future iterations. I spearheaded the migration to a more efficient design system, contributed to the development of intuitive features.
Transformed design elements and components, ensuring consistency and efficiency throughout the product and project, establishing a strong foundation for future iterations. Spearheaded the migration to a more efficient design system, enhancing scalability.
Collaborated closely with stakeholders to ensure comprehensive design and ideation of critical features, such as the Schedule/Calendar concept, enhancing the user's ability to navigate and filter meetings and sessions.
Created interactive and realistic prototypes in Figma, showcasing design concepts with realistic interactions and transitions. These prototypes served as a bridge between design concepts and implementation.
Designed interactive cards, components and sections to present valuable data and stats insights.
Created a captivating video library and video player page, enriching the multimedia experience for users during events
Played a key role in promoting reusability and efficiency in design workflows, establishing a cohesive and scalable design system for future designers to build upon
Optimized the onboarding process, leveraging user-centered design principles to ensure a smooth and user-friendly experience for new users
Introduced modern design methodologies, such as auto-layout and optimization principles, to streamline design workflows and enable quick updates and modifications
Collaborated on the redesign of mobile pages, including Home, More (Settings), and profile, improving user experience and meeting specific UI/UX requirements.
Jun 2019 - March 2022
2y 10m
Nissatech Innovation Centre
Product Designer/Product Manger
I played a pivotal role in the transformation of the fitness data-driven SaaS product Smart4Fit. I spearheaded the creation of two new modules, expanding the platform's capabilities to include online training and professional fitness solutions. Through extensive research, surveys, and interviews with trainers, fitness clubs, and gyms, I gathered valuable insights to inform product development. I managed comprehensive research initiatives, developed and designed analytics and reporting services, and collaborated closely with cross-functional teams to optimize the user experience and drive continuous product innovation.
Created and managed comprehensive research initiatives, including user interviews, surveys, and data analysis, to develop Online Training and Pro cases
Designed a comprehensive analytics and reporting service, positioning it as a key feature of the product. Developed dashboards for monthly/weekly overviews, personalized on-demand reports, progress and trend insights, rankings, comparisons, and individual reports
Conducted user and customer interviews, gathering feedback to drive product enhancements, optimize user experiences, and inform design decisions
Collaborated with the CEO to explore and implement the concept of Digital Twin for personalized analysis and optimization
Analyzed collected data, extracting meaningful insights and introducing new parameters to enhance reporting capabilities and drive data-informed decision-making
Designed visually appealing and user-friendly information architecture for reports, ensuring an engaging and understandable reporting experience. Conducted thorough testing and gathered feedback to refine both the data and design aspects of the reports
Collaborated with cross-functional teams to integrate data mining and reporting functionalities into the product
Played an instrumental role in the overall product redesign, focusing on UI enhancements and refining the information architecture to create a seamless user experience across all cases
Actively participated in market analysis and strategic planning sessions to align product development with market demands and industry trends
Utilized empirical experience with end-users to inform decision-making and product improvements. Proactively observed and analyzed user behaviors, reactions, and interactions with the product in realistic scenarios
Prepared and delivered impactful presentations showcasing the product's analytics and reporting capabilities to potential clients
Nov 2018- May 2019
2y 10m
Boo Pro
Frontend and Web Designer (Intern)
Translated web designs into pixel-perfect CSS code to ensure accurate visual representation
Developed dynamic and responsive web pages using CSS, JavaScript, and the React framework
Contributed to the design of various elements and components, providing solutions for improved user experience